I started in this business on the floor, and I never really left it.
More than twelve years in food-and-beverage leadership — from a Hilton training programme in Cyprus to an eleven-outlet hotel in China and multi-property hotel programs in Canada — taught me one thing above all: hospitality is the art and discipline of making someone feel seen, profitably.
I built The DC Group as the practice I wished existed when I sat in the operator's chair: independent, senior-led, and honest about the numbers. No retainers that never end. No junior learning on your business. No software to sell you. Just an outside set of eyes that reads the P&L line by line, watches the floor, talks to the team, and leaves you with a written plan you can execute yourself.
I work worldwide, and I take the work personally. If something feels off — an opening, a turnaround, a margin you can't explain — let's sketch the shape of it together. The first thirty minutes are free.
— Denys Chernenko, Founder
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